Business Unit Strategy

Request for Proposal

To explore how our consulting services can support your objectives, please submit a request for proposal. Our team will review your requirements and respond with a tailored solution designed to meet your goals.

Growth Identification

We collaborate with your leadership team to craft a clear, compelling vision that drives growth. Together, we define your purpose, set ambitious yet achievable goals, and establish metrics to track success—ensuring your business unit remains focused and aligned.

Market and Competitive Analysis

We conduct in-depth market and competitive analysis to identify the most promising paths for growth. By examining markets, evolving customer needs, and competitive advantages, we uncover new opportunities and potential risks. Tracking emerging technologies, shifts in behavior, and economic trends, we help your business unit stand out—whether through market expansion, new product development, or enhancement of existing offerings.

Strategy Formulation (within the BU)

We help your business unit develop a clear, actionable strategy. This includes defining core strategic direction, establishing precise market positioning, selecting optimal value delivery models, and setting priorities aligned with your capabilities and long-term objectives. The result is a strategy your team can confidently execute to drive measurable growth.

Organizational and Capability Design

For your business unit’s strategy to succeed, the right people, structure, and systems must be in place. We assess your current organizational setup to identify inefficiencies and capability gaps, providing a strong foundation for strategic improvement and transformation initiatives. Our services include operating model redesign to enhance clarity, speed, and collaboration across your business unit. This involves defining the critical skills and functions needed for execution, supporting talent development initiatives, and shaping robust governance and accountability frameworks.

Pricing Strategy

Crucially, we also help your business unit develop effective pricing strategies that capture more value, improve margins, and align with specific market conditions for sustainable competitive advantage. We analyze current pricing performance, customer sensitivity, and competitive benchmarks to identify opportunities. Using these insights, we develop customized pricing models, including value-based, tiered, or subscription pricing. This approach enables your unit to capture more value and align pricing with the true value of its offerings.

Implementation Support and Change Management

We do more than provide recommendations—we become a hands-on partner in turning your business unit strategy into action. Our team helps prioritize initiatives, allocate resources efficiently, and track performance, ensuring strategic plans deliver measurable results.

At the same time, we embed comprehensive change management support, including communication plans, stakeholder engagement, and targeted training programs. Working closely with leadership, we foster a culture of innovation, agility, and continuous improvement, aligning behaviors and practices with the transformed business unit for sustainable growth.